Want The Job Covering Taylor Swift Or Beyoncé? About 1,000 Others Have Appliedthedigitalchaps



After a “cruel summer” of tech and media company layoffs, nearly a thousand Taylor Swift and Beyoncé fans have shown interest in USA Today publisher Gannett’s job postings for reporters to cover the two pop stars full-time, with many flocking to TikTok to share details about their dream job.

Key Facts

Gannett—the nation’s largest newspaper chain—posted both positions at USA TODAY and Nashville-based daily paper the Tennessean about two weeks ago, and fans of Taylor Swift and Beyoncé have jumped on the opportunity to show the news org they have what it takes to report on both Grammy Award-winning superstars.

The Wall Street Journal first reported Thursday that applicants included influencers, Emmy award-winning journalists and a White House reporter.

The remote positions seek candidates with five years of newsroom experience, in addition to having sufficient knowledge of pop culture and the effect both women have on society and the music industry.

Gannett chief communications officer Lark-Marie Antón told Forbes the network is committed “to providing our audience with the content they crave.”

What We Don’t Know

Exactly how much the job will pay. Gannett posted a massive wage range, saying the job pays somewhere between $21.63 and $50.87 an hour. “Exact compensation may vary based on skills, experience, location, and union representation, if applicable,” the company noted.

Key Background

It’s been a major year for Beyoncé Knowles-Carter and Taylor Swift. Beyoncé was the most nominated artist at the 2023 Grammys. With 28 total wins in her career, she has become the woman with the most Grammy awards of all time. The “Single Ladies” singer also made history with her Renaissance world tour, which brought in $127.6 million over 11 shows in July—the largest one-month sum for any singer since the mid-‘80s, according to Billboard. In addition to the success of her Eras tour, an upcoming film of the concert and an upcoming re-release of 1989, Swift has also had a busy year. The “Shake It Off” artist brought in $2.2 billion in North American ticket sales alone and is also reportedly earning over $8.5 million per month in streaming royalties for her three album re-releases, which she recorded again due to royalty and ownership disputes.

Forbes Valuation

Both women are on Forbes’ Self-Made Women of 2023 List, with Swift’s estimated net worth valued at $740 million and Beyoncé’s at $540 million.


On TikTok, users have shared the job postings for both singer-songwriters, adding that this could be a prime opportunity to attend concerts that were otherwise difficult to find tickets for due to demand drastically exceeding supply—leading to steep price points. Fans struggled to nab Taylor Swift Eras tour resale tickets for an average of $1,619 on SeatGeek, while Beyoncé tickets ranged from $102 on the lower end to around $1,401 and up for BeyHive VIP packages, depending on the seat and venue. Prospective candidates spend hours on their applications to USA TODAY, with 24-year-old journalist Lexi Thompson telling the Journal she spent six hours creating her Legally Blonde-style application video. The two job postings also come at a peculiar time for Gannett, which experienced a mass exodus among senior and executive roles, in addition to multiple recent layoff rounds. Gannett’s workforce has shrunk 47% in the last three years, according to the NewsGuild, with hundreds of journalists walking off the job to demand higher wages and changes in leadership.

Crucial Quote

“Reviewing these roles has not broken my soul, quite the contrary!” Nick Capaz, Gannett talent acquisition manager, told Forbes. “The end game is that we will have two incredible reporters creating joyful content for our audience.”

Surprising Fact

More than half of U.S. adults say they are fans of Taylor Swift, according to a Morning Consult survey published in March.

Further Reading

Listening to Taylor Swift in Prison (The New Yorker)

The Legacy Of Beyoncé (Essence)

More Than Half Of U.S. Adults Say They’re Taylor Swift Fans, Survey Finds (Forbes)

Taylor Swift, ‘Barbie’ and Beyoncé are unleashing the spending power of women (CNN)


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